Value delivered beyond the logo
Replace passive placements with interactive, branded content that captures attention, encourages action, and keeps sponsors top of mind.
Helping the world's biggest brands own engagement
Turn every sponsored moment into measurable impact
Sponsorships are often sold on visibility, but today’s brand partners want more. They’re looking for meaningful interactions, owned data, and clear proof of performance. Komo helps rights holders and organizers deliver digital experiences that drive real engagement, capture valuable insights, and prove sponsor ROI before, during, and after the event.
Outcomes proven with real-time data
Track every interaction, capture leads, preferences, and behaviors, and deliver transparent reporting that clearly shows value and performance across the full journey.
Assets built to scale and sell
Offer sponsor-ready digital destinations and content that drive results at every level, fit any partnership model, and extend visibility and impact beyond the physical footprint.
Offer scalable sponsor packages
Make sponsorship easier to sell by offering clear, digital packages that drive value. Whether it's a tiered bundle or a one-off placement, digital formats give sponsors flexible ways to connect with audiences and deliver measurable outcomes.
- Offer sponsorable engagement hubs, content cards, journeys, or games
- Create bundled campaigns that match different sponsor tiers
- Include data capture and reporting in every package
- Give non-exhibiting partners a way to reach audiences without a physical setup
Deliver sponsor content fans enjoy
Give sponsors a way to show up with content fans genuinely enjoy. Interactive formats like games and challenges invite participation, deliver entertainment, and create stronger brand associations through moments fans choose to engage with.
- Run sponsored games, challenges, or scratch-and-wins
- Highlight prizes, perks, or exclusive content through brand partnerships
- Promote on-site and online participation through real rewards
- Let sponsors create moments that feel fun and genuinely useful
Turn engagement into actions
Help sponsors convert attention into action. Whether it's a redemption, a sign-up, or a purchase, every interaction can drive a clear result and give sponsors the data they need to measure success.
- Guide fans from branded content to coupons, sign-ups, or offers
- Issue unique digital coupons and codes that drive and track redemptions
- Follow the journey from interaction to conversion
- Demonstrate ROI through clear, campaign-level attributions
Extend value beyond the event
Let sponsors stay relevant long after the event ends. With pre-event hype, post-event offers, and always-on content, you can help sponsors stay visible and valuable across the entire fan journey.
- Launch pre-event content that builds brand visibility early
- Keep engagement going post-event with offers, games, or recaps
- Drive continuous traffic to sponsor content before and after the event
- Let brands stay top of mind beyond the moment they appear
Grow and re-engage audiences
Give sponsors the ability to build real relationships with fans, not just reach. Capture leads through opt-ins, gather rich profile data, and create opportunities for personalized follow-up long after the initial interaction.
- Collect emails, preferences, and responses through opt-ins and smart forms
- Deliver gated content, offers, or giveaways in exchange for contact info
- Build enriched sponsor-owned databases through participation
- Power remarketing, personalized follow-ups, or loyalty journeys post-campaign
Capture data that proves performance
Give sponsors full visibility into what worked. Every interaction can be tracked, measured, and reported to prove campaign impact, making it easy to demonstrate ROI and optimize future activity.
- Track preferences, behaviors, and engagement patterns
- Compare performance across content types and formats
- Deliver detailed reports that highlight what drove the most value
- Support sponsors with real-time data they can use to plan smarter
To amplify Hyundai’s sponsorship at the 2023 FIFA Women's World Cup, PRISM created an interactive digital hub that engaged fans through branded games and competitions, turning attention into qualified leads the brand could use beyond the tournament.
6.7K
Warm leads captured
126K
Total engagements
73%
Engagement rate
Hear what brand leaders are saying about Komo for Sponsorships
Magic Round is a festival of Rugby League where all eight Telstra Premiership games are played at Suncorp Stadium in Brisbane. It offers a unique opportunity for our partners to engage with the +150,000 attendees in stadium precinct across the weekend. With all the colour and crowds of Magic Round, it can be difficult for fans to know all the activity happening in precinct, so we launched a Magic Round Scavenger Hunt game in partnership with Komo. The Scavenger Hunt execution both educated our fans on activity in-precinct, and incentivised them to interact and participate with all of the branded activations. The more activations they ticked off their list, the higher their chance of winning prizes. We saw fantastic engagement with both the Scavenger Hunt and our activations more broadly across the weekend and we can’t wait to run it back again next year.
Senior Digital Commercial Manager at NRL
Komo was the perfect platform for us to engage fans, tailor competitions and integrate our brand/ IP to leverage our sponsorship. The data transfer process was seamless and has allowed us to speak to thousands of fans beyond the tournament.
Sponsorship Manager at Hyundai
The Komo platform was extremely user friendly & a great tool to achieve the campaign objectives. We were able to track results live, design the platform to the client's bespoke requirements and the Komo team were incredible in supporting us through our first of many campaigns together.
Partnerships Manager at PRISM AUNZ
We had a vision of a holistic Macca’s hub where Cricket fans could vote for their favourite catches of the summer, while also engaging with bespoke Macca’s content which featured FOX Cricket talent, Adam Gilchrist. With the help of the team over at Komo, this vision came to life and was a key discussion point across FOX Cricket broadcast and social pages. While there can be many intricacies with executing game of chance competitions, the access to in-depth analytics and the expertise of the Komo Team, were conducive to a smooth and successful campaign.
Head of Digital Sport at Fox Sports
Allows the client to understand their users and gain access to more users data. [Komo] helps spread awareness of the brand amongst cricket fans and grow the brand as the headline sponsor of the Women's Big Bash League.
Partnerships Manager of Sport & Entertainment at Publicis Groupe
The best part about Komo is working with the Komo team. They are easy to work with, endlessly collaborative and always are available to help make all of our team's ideas a reality. The product itself is easy to use, highly customizable and can mold to fit the needs of our team and our sponsors.
Event Manager at ReedPop
