Engagement that resets
Matchday spikes, then silence. Every fixture, promotion, and season builds an audience for a moment - then hands it back. The next one starts cold, paying again to re-reach fans you already had.
Turn the fans you only reach into fans you own and grow the value of
Komo is the fan engagement and data platform for clubs, leagues, and rights holders.
Not knowing your fans is not just one problem
It creates four, and they feed each other.
A base that doesn’t move
Without knowing what anyone cares about, every message is a one size fits all - mostly irrelevant to most recipients. Opens drift, unsubscribes climb, and a file that looks like an asset behaves like a list.
Value you can’t prove
A sponsor, the board, or a CFO asks what it all produced, and the answer is impressions - who might have seen something. Renewals lean on relationship and trust, and each soft renewal reprices the roster one deal at a time.
Data you don't have
The commercial targets get committed before the data if depends on excists - memberships, merchandise, ticketing, partnerships. Activating starts with seeing: who to segment and what to offer.
What changes when the fanbase is known
Working with leagues, clubs, broadcasters, event organizers and venues across the UK, the UK, Australia, New Zealand and beyond.
